Keywords: Selecting The Right Words For Your Digital Marketing

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When you’re running an advertising campaign for your business, it will be costing you both money and time, so it’s important to ensure that you get it right. Did you know that the keywords you use in your text can be specifically chosen to ensure that those who click through are directed to a page […]

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Landing Pages: What Makes Them Work?

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Your landing pages are essential to your digital marketing, because your website is your primary interface with your customers and potential buyers. Landing pages are simply the pages where your users ‘land’ when they click through from your emails or advertising, and are a means of collecting the contact information, and sometimes other data, from […]

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Getting Google Reviews Without a Google+ Account: How to Make Reviews Work For You

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Here’s How to Leave a Google Review Without a Google+ Account. When you’re running a business, local reviews can make a huge difference to your potential customers and put you well ahead of the competition. It’s always important to ask your satisfied customers for feedback, but it’s especially important to make sure the way that […]

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Does Social Media Impact SEO and Search Engine Ranking?

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There was a time, not so long ago, when social media and SEO were seen as two separate entities. Nowadays however it’s a completely different story and not only does search engine optimisation and social media go hand in hand, if used properly, the power of social media can have a significant impact on your […]

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8 Top Tips to Building a Local Business Website That Converts

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More and more companies are focusing on building a local business website. Get it right and it can reap many rewards, so with this in mind, what makes a great local website? Here are 8 great tips you may want to take on board Using geo-targeted keywords In order to have a great local business […]

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5 Top SEO Mistakes That People Make According To Matt Cutts At Google

Having a website that ranks well in the search engines takes a lot of work and a lot of know how. However, all too often this isn’t helped by the added issue of SEO mistakes that many webmasters make. With this in mind Matt Cutts, Google’s Head of Search Team gives us an insight into […]

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