It’s been quite the year in the digital sphere. So far, 2018 has resulted in unprecedented changes that have shaken things up a bit. Despite Cambridge Analytica knocking over the social apple cart earlier this year, Facebook have released an inspired new mission statement-promising to ‘return Facebook to what it was originally about’-friends. This has […]
In a world where digital is advancing rapidly and becoming ever more necessary for business, it is important for every company to have a Digital Strategy. A clearly defined Digital Strategy has several benefits and will help you to create greater brand awareness and generate more leads. If done effectively, you should be […]
Businesses across the world are preparing to meet new requirements for all companies who work in the EU or process information about EU citizens. GDPR, General Data Protection Regulation, is a new EU regulation that enforces standard data privacy laws, and all businesses affected by these changes must comply by 25th May 2018, amid warnings […]
Voice Search SEO-Use Your Voice Voice Search SEO is set to be the next big thing with the introduction of voice interfaces or digital personal assistants such as Google Home, Amazon Alexa and Apple Echo set to bring about a series of changes to the traditional SEO landscape. Voice interfaces are becoming an ever more […]
Facebook’s new algorithm is launching now. Remain in the news feed and with our top tips. Facebook’s new algorithm will be launched this year, businesses will have to put more thought in to creating engaging and meaningful content if they want to get featured in the news feed. In January, Mark Zuckerberg announced Facebook’s new […]
Changes To Registering Irish Domain Names From March 21st Big changes are on the horizon for Irish domain names and the .ie domain name registration process. The clock is ticking to March 21st, the date when the need to explain why you want a particular name (also known as ‘claim to the name’) when registering a […]
Get the Low Down On This Year’s Digital Marketing Trends Several new Digital Marketing trends are emerging this year and 2018 promises to bring about big changes in the digital space. Get ahead of the rest with our top 8 Digital Marketing trend predictions for 2018: 1) New Uses For Video While 2017 saw a lot […]
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When you’re running an advertising campaign for your business, it will be costing you both money and time, so it’s important to ensure that you get it right. Did you know that the keywords you use in your text can be specifically chosen to ensure that those who click through are directed to a page […]
One of the most important rules when you’re producing your website, blogs or advertising is that your content must be relevant and engaging. Keeping it so at all times can be an overwhelming thought, and it can be difficult to justify the amount of time needed to get the results you want. Don’t despair, because […]
Email marketing is a great way to keep in touch with your existing customers and those who are interested in your products or services, which is an excellent form of re-marketing. It offers unique opportunities to grow your brand and keep your audience interested and loyal to you, especially if you are providing interesting and […]