Big changes taking place over in Google at the moment and the SEO landscape is rapidly evolving. Currently, all respectable website owners should be in the process of changing to SSL if you haven’t done so already.
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When you’re running an advertising campaign for your business, it will be costing you both money and time, so it’s important to ensure that you get it right. Did you know that the keywords you use in your text can be specifically chosen to ensure that those who click through are directed to a page […]
Your landing pages are essential to your digital marketing, because your website is your primary interface with your customers and potential buyers. Landing pages are simply the pages where your users ‘land’ when they click through from your emails or advertising, and are a means of collecting the contact information, and sometimes other data, from […]
When you’re using Pay Per Click (PPC) campaigns, you’re up against a huge amount of competition in the online arena and anything that can give you a head start is well worth exploring. There are a number of useful features that are designed to help you to write great ad copy and climb up […]
Here’s How to Leave a Google Review Without a Google+ Account. When you’re running a business, local reviews can make a huge difference to your potential customers and put you well ahead of the competition. It’s always important to ask your satisfied customers for feedback, but it’s especially important to make sure the way that […]
For many, SEO (Search Engine Optimization) is a dying breed when it comes to internet marketing. Allowing search engine bots to take words out of context and use them as clues and applying rules blindly to them does feel a little unsophisticated, but it’s also still the best way for search engines to index content […]
The SEO world tends to have its own language, and it can be quite overwhelming to try to figure it all out. For those of you out there in Dublin who want to pick up a few simple tips so that you can make your blog or website pop up a little higher on SEO […]
There was a time, not so long ago, when social media and SEO were seen as two separate entities. Nowadays however it’s a completely different story and not only does search engine optimisation and social media go hand in hand, if used properly, the power of social media can have a significant impact on your […]
More and more companies are focusing on building a local business website. Get it right and it can reap many rewards, so with this in mind, what makes a great local website? Here are 8 great tips you may want to take on board Using geo-targeted keywords In order to have a great local business […]
Having a website that ranks well in the search engines takes a lot of work and a lot of know how. However, all too often this isn’t helped by the added issue of SEO mistakes that many webmasters make. With this in mind Matt Cutts, Google’s Head of Search Team gives us an insight into […]