Meta tag analyzers are very useful.  Many such tools are available online, and can come and go quite quickly, but SEO Centro’s Meta Tag Analyzer is unlikely to disappear any time soon. The SEO Centro website has been online since 1995 and the domain is pre-registered until 2020, so it is worth bookmarking their analyzer for regular use.

How to Use the SEO Centro Meta Tag Analyzer

The meta tag analyzer is easy to use (you can find it here). Just copy and paste the desired URL into the search box, fill out the captcha information, and hit the submit button (hint: when several URLs need to be analyzed keep the browser open to avoid the repeated necessity to enter captcha information).

What Information Does the Meta Tag Analyzer Provide?

A typical webpage analysis report will begin by providing basic information about:

  • Server Status
  • Server Type
  • Content Type
  • Content Length
  • Webpage Load Time

This can be useful, but other items on the report usually prove to be more valuable.

Meta Tag Reports

If the tags are present in the page the report will show:

  • Title
  • Description
  • Keywords
  • Robots
  • Author

These useful reports show the character value and length erg. TITLE: online success, LENGTH =14 characters.

Meta Tags Analysis

This is a particularly useful report that provides further information about the tags present, highlights any errors in the tags (too long, too short etc.), and shows the relevancy of the tags to the content of the page.  When a tag’s relevancy is 100%, for instance, it will be classed as excellent. 90% is very good and both these reports are in green text. A good match is still green, but a poor relevancy is shown in red text to highlight the severity of the problem.  Obviously the higher r the percentage of relevancy the better, but green text can usually be seen as a good sign.

Other Information

The analysis also provides information on the keywords contained in the anchor tags and if images are used on the page any keywords used in the alt tags will also be shown.

Finally the analysis report will document the keyword density of all words found on the page, provide a list of URLs on the page, and information on headers returned.

How to Use the Meta Tag Analysis

Webmasters and internet marketers can use the analysis report in many ways, but the meta tag analyzer is probably most useful for webmasters who are trying to improve their on-page SEO.

The meta tag analyzer is can also be useful for spying on competing websites that perform better in the SERPS.  If, for instance,  webmasters are trying to rank for the keyword “internet marketing tips” they could perform a google search and then copy and paste the URLs from the top ranking pages into the meta tag analyzer to try and gain an insight into why the pages rank so well (keywords used, keyword density etc.).