A Digital Marketing Strategy will set your business apart from the competition.

Our Service[Digital Marketing Strategy] That Drives Leads And Sales

How We Build Sustainable And Long Term Growth For Your Business.

  • We create a tailored digital marketing strategy.
  • We define your ideal target audience and how to reach them.
  • We analyse where your business and competitors are currently at.
  • We research your growth opportunities.
  • We provide detailed tactics for your digital marketing campaigns and clear goals to measure success.
Book a no obligation consultation

PortfolioOur [Sample] Projects

All Projects
3sixty portfolio

3SIXTY

connect pro portfolio

Connect Promotions

horner automation portfolio

Horner Automation

trabolgan portfolio

Trabolgan

personaliseme portfolio

PersonaliseMe

party world portfolio

Party World

See All Our Projects

Digital Marketing Strategies with [ePresence]

Want to know the cornerstone for success online? It’s a well-thought-out digital marketing strategy.

At ePresence, we offer you an expert team of experienced digital marketing strategy
specialists. We will work closely with you in a collaborative and transparent approach so you can learn throughout the process.

We believe in giving our clients the tools they need to succeed with their digital marketing strategy. That’s why you will receive a bespoke, comprehensive digital marketing strategy document and workshop that will deliver results for your business.

When you sign up for our digital marketing strategy services, our team at ePresence takes the time to understand how your business works. We’ll learn about your overall marketing strategy and your goals. From there we create a bespoke digital marketing strategy with a game plan for success to beat the competition. This will include:

Situation analysis and statistical review

Keyword research

Goals, opportunities and concerns

An audit of current marketing

Competitor review

Marketing tactics and activities by channel

Target audience definition

Marketing message, USP’s and tone of voice

Analytics and measurement

Our [Clients]

fota logo
party world logo
aran sweater market logo
aura leisure logo
footsolutions logo
firebird logo
careerwise logo
irwins megastore logo
cantillons solicitors logo
wonderbaba logo
ocrualaoi butchers logo
the edge logo
latin news logo
macbees logo
oaktree logo

The [ePresence ] Digital Marketing Strategy Process

Step[01]

Consultation

We offer a no-obligation digital marketing strategy consultation with one of our account managers. Book today to tell us about your specific requirements and see what ePresence can do for your business.

Step[02]

Discovery

When you sign up as a client we get into the details straight away. Depending on your preference we will set up an onboarding survey and talk with you and key company stakeholders to learn all about your business. No one knows your business better than you and we want to know everything. Based on your input and our own research and reviews we will then commence putting together your digital marketing strategy.

Step[03]

Digital Marketing Strategy Document and Workshop

Your bespoke digital marketing strategy will include our findings and recommendations. We will then organise a workshop to go through the strategy in detail with you. Based on your feedback in the workshop, we will make any required adjustments before beginning the digital marketing strategy implementation.

Step[04]

Digital Marketing Setup and Implementation

The implementation of a digital marketing strategy lays the foundations for success. At this stage, we implement a best practice setup process for SEO, PPC, Social Media and all necessary tools. With the foundations laid, we can then move on to the monthly marketing activities to build your digital presence.

Step[05]

Monthly Digital Marketing Campaign Management

Our digital marketing strategy programmes encourage ongoing monthly activities to ensure sustainable, long-term growth. Activities such as content creation and posting for SEO.

With all of our digital marketing strategy programmes, we include monthly performance dashboard reports which track your goals. Based on these insights we continually update your digital marketing strategy, keeping you one step ahead of the competition.

Book a no obligation consultation

TestimonialsWhat Our [Clients] Say

The ePresence Digital Marketing Team are a pleasure to work with. They understand target markets, sales processes and the most essential business functions of their clients’ organisations; as well as being able to seamlessly integrate with other third-party providers. They listened to our needs from the outset of our website project, they developed a wonderful site that matched our requirements and pulled in the entire team - each member working to their strengths. ePresence are project focused, realistic and avoid using jargon heavy explanations. They provide an excellent and flexible support service to us. I would not hesitate to recommend them.
Roisin FitzgeraldMarketing Manager, Fota Wildlife Park
Roisin Fitzgerald
We’ve enjoyed an excellent working relationship with the ePresence team since we started working with them in July 2021. They managed all aspects of our day-to-day activity on our Facebook, Twitter, Instagram and LinkedIn social media accounts, including daily posts, graphics, advertising, messaging, planning and reporting. They immediately grasped our brand identity and tone-of-voice, and offered excellent advice on our strategic approach and use of our social media channels. They were creative, resourceful and supportive throughout, absorbing all the pressures associated with managing multiple accounts.
Paul SheehanCampaigns & Communications, Cork Simon
Paul Sheehan
CareerWise Recruitment have the pleasure of working with the ePresence team for over 10 years now. They are forward thinking, knowledgeable, pro-active and extremely responsive. They have helped us through two major website designs, and we have seen huge results in our online organic traffic, SEO, content strategies and PPC program. ePresence have really helped us not only to stay current in an ever changing market, but also to remain ahead of the curve. We are especially thankful to John, Declan and Gillian who are always a pleasure to deal with, nothing is ever too much to ask. I couldn't recommend the ePresence team enough.
Gillian MurphyBrand Specialist, careerwise recruitment
Gillian Murphy
PartyWorld have worked with the ePresence team for a number of years now. They fully understand our needs and are extremely professional. Our main point of contact is Donal who has an in-dept knowledge of our online marketing, Graphics, Google Advertising and Analytics goals. They provide an excellent service and we would highly recommended ePresence to anyone.
David AchesonOperations Director, PartyWorld
David Acheson
I work with ePresence for digital marketing to promote my Career Coaching business and I’ve been delighted with the results particularly for SEO. I now get customers from all around Ireland and overseas looking to work with me. Declan and Catriona in ePresence were friendly and great to deal with and I always felt I could pick up the phone or send an email for support. Working with a local digital marketing agency was important to me and ePresence are a great choice for any business looking for a pro-active agency that really look after their clients. I thoroughly recommend their services and enjoyed working with them.
Maureen MurnaneFounder, Maureen Murnane Career Coaching/Guidance
Maureen Murnane
ePresence are great company to work with. We highly recommend them. They are a good team of knowledgeable digital marketing professionals who use straightforward & practical strategies without the nonsense. A good solid approach to ROI metrics.
Patrick KellyHead Of eCommerce & Digital, Aran Sweater Market
Patrick Kelly
As Foot Solutions franchise owners, we have worked very closely with both John and Gillian at ePresence in developing our main website and our social media sites. Their depth of knowledge, in areas where most people struggle, is second to none and they leave no stone unturned in helping us drive our business. Working closely with us they develop blogs and social media postings every week - they listen well and understand our business. They maintain our website on an ongoing basis. In all, we are very happy with ePresence and wouldn't hesitate to recommend them to any up and coming business.
Blanaid FarrellDirector, Foot Solutions Stillorgan
Blanaid Farrell
At Celene Collins Interiors & Design we have worked alongside the ePresence Team and it's been a pleasure. They have helped us grow our business by having a great and interactive website. Everything they do is so professional, nothing is a problem when we ask them. We would highly recommend them
Celene CollinsDirector, Celene Collins Interiors & Design
Celene Collins
ePresence helped us greatly with our eCommerce business and we have been delighted with the results. We had an existing online shop but wanted to take it to the next level i.e. grow our online sales, improve customer experience and simplify Analytics/Reporting. They redesigned our website creating a modern, clean and easy to use site that our customers are very happy with. The backend website management is easy to use and integrates smoothly with our business systems. We found the team at ePresence to be extremely helpful and responsive during and after the project, they were flexible to our changing needs and nothing we asked for was too much trouble. We would not hesitate in recommending ePresence.
Julie CaffreyWonderbaba
Julie Caffrey

Frequently [Asked] Questions

Research shows that more than 80% of consumers start their journey online before making any kind of purchase*. When it comes to online research, consumers check multiple channels including social media, review sites and business websites before buying. Without a digital marketing strategy selecting the right tools and approach is a difficult decision to make.

Every business is different and so are their digital marketing strategies. For success, it is important for each business to look at its own goals, target market and more before beginning.

Without a clear strategy, businesses can falter in their efforts and find it impossible to optimise their marketing performance.

*source: ivoca.com
The process that we follow at ePresence is a cooperative process with your key company stakeholders. We start off with an initial current state analysis looking at your existing online position, reviewing analytics and also competitors. This is matched with a review of the business goals and how this translates to marketing goals. Put all of this together and you have a digital marketing strategy that outlines the best tools, approaches and measurements.
It is best practice to involve anyone who would usually be involved in planning or implementation. The process can be broken into different elements – so not everyone has to be involved at every stage.

Typically, the business owner, general manager and marketing manager would be very involved in the early stages. This is when we look at business goals, competition and target markets. As the discussions move into implementation, staff members who are involved in hands-on marketing activities will add significant value.

It does vary depending on the company, but on average it would be 4-6 weeks from start to finish. The general process that we follow includes two on-site workshops. We would carry out some initial analysis in advance of the first workshop. During that workshop, the data is reviewed in light of the business goals. This generally leads to an initial discussion on strategy.

Based on the outcome of the first workshop, we would document the details as well as a proposed strategy. This is then reviewed in detail at the second workshop and further developed to include the outline implementation plan.

After the process, there are a number of details that you should have.

This would include:

  • Organisation and Competitive Analysis
  • Marketing Goals
  • Defined Key Performance Indicators and Targets
  • Measurement Dashboard Template
  • Digital Strategy Outline
  • Implementation Plan Template
  • Outline Management Review Process

Together these form the foundation for your digital marketing strategy implementation.

As noted above, coming out of the digital marketing strategy development, you would have the foundation blocks for implementation. As part of the process, we would agree on a 6-12 month implementation plan including budgets and resource allocation. This will provide a clear roadmap as to what needs to be done online. There would also be clear measurement criteria, which are tracked and reported in the dashboard.

The adoption of the management process is critical to success. The digital marketing performance would be included in management reviews so decisions can be made based on results. This way you are ensured ongoing improvement

The ePresence team are subject matter experts. A reputation we have built over many years of supporting Irish businesses with their digital marketing strategies. We recognise the importance of value and always work to deliver a high return on investment.

Our team is hand-picked to ensure we have experts available to work on our client projects. Their ability and knowledge are second to none, which is why so many businesses have partnered with us for so long. These long-term client relationships are important to us as we enjoy helping our clients grow and grow.

Lastly, we treat our clients’ businesses as our own – with integrity, and proactive, impactful expertise.

More than Marketing AgencyePresence Digital Marketing Agency Cork, Kerry & Wexford

Take the first step

Who We Are

ePresence is a results-driven

Digital Marketing Agency

with local offices in

Cork, Wexford and Tralee, Co Kerry

. We partner with you to understand your business needs and to develop solutions that will deliver results.

As the need for businesses to have an effective online presence has grown, we too have evolved, developing and executing results-oriented digital marketing strategies, which are custom-tailored to new technologies, the changing needs of our customers and the evolving behaviours of consumers.
ePresence team members