A Digital Marketing Strategy will set your business apart from the competition.
Our Service[Digital Marketing Strategy] That Drives Leads And Sales
How We Build Sustainable And Long Term Growth For Your Business.
- We create a tailored digital marketing strategy.
- We define your ideal target audience and how to reach them.
- We analyse where your business and competitors are currently at.
- We research your growth opportunities.
- We provide detailed tactics for your digital marketing campaigns and clear goals to measure success.
PortfolioOur [Sample] Projects
3SIXTY
Connect Promotions
Horner Automation
Trabolgan
PersonaliseMe
Party World
Digital Marketing Strategies with [ePresence]
Want to know the cornerstone for success online? It’s a well-thought-out digital marketing strategy.
At ePresence, we offer you an expert team of experienced digital marketing strategy
specialists. We will work closely with you in a collaborative and transparent approach so you can learn throughout the process.
We believe in giving our clients the tools they need to succeed with their digital marketing strategy. That’s why you will receive a bespoke, comprehensive digital marketing strategy document and workshop that will deliver results for your business.
When you sign up for our digital marketing strategy services, our team at ePresence takes the time to understand how your business works. We’ll learn about your overall marketing strategy and your goals. From there we create a bespoke digital marketing strategy with a game plan for success to beat the competition. This will include:
Situation analysis and statistical review
Keyword research
Goals, opportunities and concerns
An audit of current marketing
Competitor review
Marketing tactics and activities by channel
Target audience definition
Marketing message, USP’s and tone of voice
Analytics and measurement
Our [Clients]
The [ePresence ] Digital Marketing Strategy Process
Consultation
We offer a no-obligation digital marketing strategy consultation with one of our account managers. Book today to tell us about your specific requirements and see what ePresence can do for your business.
Discovery
When you sign up as a client we get into the details straight away. Depending on your preference we will set up an onboarding survey and talk with you and key company stakeholders to learn all about your business. No one knows your business better than you and we want to know everything. Based on your input and our own research and reviews we will then commence putting together your digital marketing strategy.
Digital Marketing Strategy Document and Workshop
Your bespoke digital marketing strategy will include our findings and recommendations. We will then organise a workshop to go through the strategy in detail with you. Based on your feedback in the workshop, we will make any required adjustments before beginning the digital marketing strategy implementation.
Digital Marketing Setup and Implementation
The implementation of a digital marketing strategy lays the foundations for success. At this stage, we implement a best practice setup process for SEO, PPC, Social Media and all necessary tools. With the foundations laid, we can then move on to the monthly marketing activities to build your digital presence.
Monthly Digital Marketing Campaign Management
Our digital marketing strategy programmes encourage ongoing monthly activities to ensure sustainable, long-term growth. Activities such as content creation and posting for SEO.
With all of our digital marketing strategy programmes, we include monthly performance dashboard reports which track your goals. Based on these insights we continually update your digital marketing strategy, keeping you one step ahead of the competition.
TestimonialsWhat Our [Clients] Say
Frequently [Asked] Questions
Research shows that more than 80% of consumers start their journey online before making any kind of purchase*. When it comes to online research, consumers check multiple channels including social media, review sites and business websites before buying. Without a digital marketing strategy selecting the right tools and approach is a difficult decision to make.
Every business is different and so are their digital marketing strategies. For success, it is important for each business to look at its own goals, target market and more before beginning.
Without a clear strategy, businesses can falter in their efforts and find it impossible to optimise their marketing performance.
*source: ivoca.comTypically, the business owner, general manager and marketing manager would be very involved in the early stages. This is when we look at business goals, competition and target markets. As the discussions move into implementation, staff members who are involved in hands-on marketing activities will add significant value.
Based on the outcome of the first workshop, we would document the details as well as a proposed strategy. This is then reviewed in detail at the second workshop and further developed to include the outline implementation plan.
After the process, there are a number of details that you should have.
This would include:
- Organisation and Competitive Analysis
- Marketing Goals
- Defined Key Performance Indicators and Targets
- Measurement Dashboard Template
- Digital Strategy Outline
- Implementation Plan Template
- Outline Management Review Process
Together these form the foundation for your digital marketing strategy implementation.
As noted above, coming out of the digital marketing strategy development, you would have the foundation blocks for implementation. As part of the process, we would agree on a 6-12 month implementation plan including budgets and resource allocation. This will provide a clear roadmap as to what needs to be done online. There would also be clear measurement criteria, which are tracked and reported in the dashboard.
The adoption of the management process is critical to success. The digital marketing performance would be included in management reviews so decisions can be made based on results. This way you are ensured ongoing improvement
The ePresence team are subject matter experts. A reputation we have built over many years of supporting Irish businesses with their digital marketing strategies. We recognise the importance of value and always work to deliver a high return on investment.
Our team is hand-picked to ensure we have experts available to work on our client projects. Their ability and knowledge are second to none, which is why so many businesses have partnered with us for so long. These long-term client relationships are important to us as we enjoy helping our clients grow and grow.
Lastly, we treat our clients’ businesses as our own – with integrity, and proactive, impactful expertise.
More Sales, More Leads, More Customers[Set Yourself] Apart from the Competition
Ready to make your business stand out online? Start with an expert digital marketing strategy. At ePresence Digital Marketing, our team of experts can help you develop and execute a strategy tailored to your business needs.
With our proven track record of success, you can trust us to increase your online visibility. Not only that, but we will also help to drive traffic to your website, and ultimately grow your business. Our goal is always to see your business succeed. Take the first step – Contact us today to learn more and take your digital marketing to the next level.
